Kapalua roughly translates into “arms embracing the sea,” and this perfectly describes the pretty, crescent-shaped beach that’s flanked by two rocky outcrops. As a result of this natural barrier, the water in this area is very sheltered and calm, making Kapalua Beach ideal for a gentle swim or snorkel. It’s one of the few northern beaches where children can safely splash around in the shallows.
Palm-tree-lined Kapalua Beach is one of West Maui’s best snorkeling spots, even in winter. You may see surgeon fish, damsel fish, jacks and goat fish. You can even swim with a sea turtle if you are lucky. For optimal conditions, head to the north end of the beach. This is rockier, but has the advantage of better visibility. Occasionally, rare monk seals drag themselves up on to the rocks to rest. Bring your camera, just in case this happens while you are there!
Golf is a favorite activity in Hawaii and especially so in Kapalua the Plantation Course and the Bay Course both host professional tournaments. These courses also welcome passing tourists, so go and watch the action if you appreciate a good game of golf.
A range of boutique shops can be found in the center of Kapalua, including a handful of high-end jewelry stores. If you happen to visit in June, you’ll be delighted by the annual Kapalua Wine & Food Festival. Learn all about wine tastings and sample the treats that the local restaurants serve up to showcase their menus.
Kapalua Beach in northwest Maui is relatively crowded compared to other Maui beaches, but since it has a lot to offer, it’s fun to visit at least once. Kapalua has its own private airport, and a luxury resort that straddles the beach offers accommodation options. There is little catering along the beach, so pack a picnic if you plan to spend the day. A parking lot is located close to the beach, but can fill up fast. Get there early to avoid a longer trek to and from the car.
Kapalua Beach Tours
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Kona Reef, A Raintree Vacation Club Resort
Reviewed on Mar 28, 2025

Ilikai by Luana Hawaii Vacation Rentals
Reviewed on Jan 21, 2025
Reviews of Kapalua Beach
4/5 - Good
Snorkeling was great here. There is a rental place right on the beach for snorkel gear, boogie boards, etc. The beach was a bit crowded, but it was still a nice experience. Be careful of rocks and reefs in the shallow water.
4/5 - Good
Excellent snorkling
2/5 - Disappointing
This beach is rocky, so be prepared with water shoes.
4/5 - Good
Like most of Maui, traffic is pretty bad parking is non existent! Snorkeling at Kapalua is a must do!
5/5 - Excellent
Bring your snorkel gear! Excellent snorkeling. We went every day!!!
4/5 - Good
Very windy in this part of town. Not the greatest with little kids.
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Kapalua Golf Club Plantation Course
Play a round of golf at Kapalua Golf Club Plantation Course and enjoy other activities in Honolua such as snorkeling. Discover the area's beautiful sunsets and top-notch restaurants.

Honolua Bay
Come to ride some of Maui’s huge barrel waves in winter or just watch the professionals from the bluff. In summer, go for a snorkel session or nature hike.
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